Colors are important but not as crucial as you might think. Your logo should first pass the "black and white test" before final approval. If your logo doesn't look good in black and white, it won't look good no matter what color scheme you choose. It's true that a color version of your logo will substantially outperform a black and white one by 300% or more. However, it's important to consider that the ratio of black and white or one color impressions your logo will mak

Types of Logos & how to choose the most appropriate type for any business.

The first step in the logo design project is the development of the "Creative Brief". This is a set of documents that sets forth the client company positioning and specific objectives for the project. The Creative Brief is prepared using information provided by the client as well as further market research to fill in any gaps regarding the competition and target audience. It is an invaluable tool in assuring that the logo design project stays on track, and is executed before any work i

The four essential stages in the development of an effective logo design.

A very simple way to choose a pleasing palette of colors for your next project. Works with almost any graphic software.

DHTML animation is used to show how different transparent backgrounds look on different colors. It does make a difference what color you use for the background in a transparent GIF.

The basic process of making a stained glass window ... can be done with ANY graphics program.

How to make a cartoon of a little plane pulling a banner.

Creative Cow's Nick Griffin, a genuine fount of business knowledge and wisdom, explores some of the basics that precede the spots we see on television. This article began its life as a post that he made on the forum, we have done little to it other than format it as an article. (CreativeCow.com)

A great glossary of commonly used DTP terms.

For a well-rounded site try some vectors with Illustrator, that curve creation cure-all. Avoid the steep learning curve with Wendy Peck's tutorial. (Production Graphics)

Want interesting art with the click of a mouse? It's possible, and this tutorial tells you how. (eFuse)

Learn how to morph dingbats into stunning 3D graphics using Photoshop and a dash of Alien Skin. (Production Graphics)

Using certain animations, sayings, or colors could really turn off your potential customers. Learn what not to do when taking your site global. (Webreference)

The websafe color palette has long been the only choice for the conscientious web designer. But now that computers offer thousands and millions of colors, has the need to limit our designs to only 216 colors become passé? (Webmonkey)

Nobody will deny that the level of design on the Web has increased as quickly as the explosion of ecommerce in all its forms. But what can you do to make sure that you remain, or climb above the crowd? (Production Graphics)

Little things can mean a lot, especially when you're trying to make your site look good. Reusing subtle design graphics on your site can help speed up your design cycle as well as give your site a more unified look. (Production Graphics)

Jeffrey Veen explores the history and future of Web design, concluding that you can never go wrong with speed, simplicity, and clarity. (Webmonkey)

Is your Web site lean and mean? The battle of the bulge starts here. Webmonkey helps you get your images and tables in shape. (Webmonkey)

Just because your site looks spiffy on a big, fancy monitor doesn't mean it'll translate to someone else's piece of junk. Mike is here with some coping strategies. (Webmonkey)

June shows you how to use HTML form elements to spice up your text. (Webmonkey)

Designing for print isn't that different from designing for the Web. (Webmonkey)

Cramming all that ad info into the size of a banner can be a tight squeeze. Doug shows you some tricks to make it work. (Webmonkey)

Five experts give you the benefit of their very different experiences and perspectives on the process of redesigning a site. (Webmonkey)

Thirteen designers share their hard-earned insight about which fonts to use, what music to listen to, why you should save often, and more. (Webmonkey)

Jim Frew, or Ol' Cranky, as we call him, explains the fundamentals of graphic design on the Web. (Webmonkey)